The Gift Wellness Foundation is coming together with communities all over the UK to eliminate period poverty. #RedRebelDay aims to raise £100,000 to be able to distribute 600,000 menstrual pads - supplying over 12,000 needy women and girls with at least 6 month’s supply of product.

Our mission is to provide menstrual products to women in crisis: women who are homeless, or living on low incomes, dependent on food banks and shelters, as well as refugees and girls in poor regions of the world who are prevented from education due to menstruation. So far we’ve donated around 6.2 million pads, but we need to do much more!

During the Covid-19 pandemic, the demand from charities in the UK has more than doubled.

Homeless women: The pandemic has been particularly hard on the homeless, especially on homeless women. Often homeless women have a dilemma whilst on their periods – to eat or to have sanitary protection. We supply homeless charities all over Britain with menstrual products.

Foodbanks: The number of foodbanks in the UK have more than doubled during the pandemic. We’re inundated with pleas from foodbanks from all over the country, on which people who have lost their jobs are heavily dependent. Carol from Nottingham said, “Since losing my job because of the covid, I’ve had no choice but to use the foodbank. When I can’t afford enough food for my kids, I certainly can’t buy sanitary products for myself?”  

Women’s shelters: As well as unemployment or low-income causing period poverty, there has been a steep rise in violent abuse towards women, resulting in women’s shelters becoming oversubscribed and finding it difficult to provide the essentials that their service users need. They contact us through our website periodpoverty.uk in desperate need of menstrual products.

We cannot stand by and let this continue, will YOU?

Our goal is to eliminate period poverty in Britain’s most deprived communities by 2025. It is a mammoth task, and one which will only be possible with your support.